PLATFORMS
Leadpages Pro to Scale: which tier fits?
Pick a Leadpages plan by how many landing pages you need first, traffic is unlimited with no overage fees on every tier. The old cheaper tier is gone: Pro is the entry tier and fits 25 pages with a blog, Business fits 50 pages across 2 domains. Grow removes the page cap; Optimize adds Smart Traffic and heatmaps; Scale adds full auto-optimization across 10 domains. Prices are localised by region, the figures here were observed in euros from Europe; Scale is only quoted in US dollars.
Traffic is unlimited everywhere, so start with page count
Every Leadpages plan, including the entry tier, includes unlimited traffic with no overage fees, per the official pricing page. That removes the usual first question (how much traffic will this cost) and replaces it with a simpler one: how many separate landing pages does the business actually need live at once? Page count, not visitor volume, is what separates the lower tiers.
Pro: the entry plan, one domain, unlimited traffic
Leadpages dropped its cheaper entry tier: €29 per month is now the entry point, with 25 landing pages, 1 custom domain and 1 blog. It fits a single offer or a few campaigns where one domain is enough. Every plan starts with a 7-day free trial; a card is collected at checkout and charged on day 7 unless you cancel, per the official pricing page.
Business: more pages, a second domain and a second blog
€49 per month covers 50 landing pages across 2 custom domains and 2 blogs. This tier fits a business running two distinct brands or offers, each needing its own domain and blog, without yet needing unlimited pages.
Grow: unlimited pages and manual split testing
€115 per month removes the page cap entirely and adds 4 custom domains, plus manual A/B testing. Worth the jump once page count itself becomes the constraint, or once running split tests by hand matters enough to justify the price step from Business.
Optimize and Scale: Smart Traffic, heatmaps and full auto-optimization
€229 per month adds 6 custom domains with Smart Traffic and heatmaps included, per the official pricing page, automated traffic routing and visual engagement data on top of the unlimited pages carried over from Grow. Scale, at $399 per month (quoted in US dollars only), goes further with 10 custom domains and full auto-optimization. These two tiers are worth the price only if Smart Traffic, heatmaps or automated optimization are features the business will actually use, not just unlimited pages, which Grow already covers at a lower price.
Prices are localised by region
Leadpages localises its displayed prices by region. The figures referenced on this page were observed in euros from a European location; a US visitor may see a different dollar amount on the official pricing page. Verify the exact figure for your location on the official Leadpages pricing page before committing.
| Leadpages | Pro | Business | Grow | Optimize | Scale |
|---|---|---|---|---|---|
| Price | €29/mo | €49/mo | €115/mo | €229/mo | $399/mo (USD) |
| Billed annually | · | · | · | · | · |
| Landing pages | 25 | 50 | unlimited | unlimited | unlimited |
| Custom domains | 1 | 2 | 4 | 6 | 10 |
| Blogs | 1 | 2 | 3 | 5 | · |
| A/b testing | · | · | manual | · | · |
| Smart traffic | · | · | · | included | · |
| Heatmaps | · | · | · | included | · |
| Auto-optimization | · | · | · | · | full |
Annual billing is advertised at 20% off. Unlimited traffic on every plan, no overage fees. Every plan starts with a 7-day free trial; a card is collected at checkout and charged on day 7 unless cancelled. Current amounts: the official Leadpages pricing page.
Leadpages localises displayed prices by region. The amounts below were displayed in euros from a European location; US visitors see dollar amounts that can differ. The site quotes the plan structure, not fixed dollar prices.
Next step
For the platform's full capability set beyond the plan ladder, read the Leadpages guide. If the deciding factor is whether pages alone are enough or a full system is needed, compare against Kartra vs Leadpages before picking a tier.
Questions people also ask
Does upgrading past Pro increase traffic limits?
No. Every Leadpages plan, including the entry Pro plan, already includes unlimited traffic with no overage fees, per the official pricing page. Upgrading changes page count, domains, blogs and features, not traffic capacity.
What's the difference between Grow and Optimize?
Grow removes the page cap and adds manual A/B testing across 4 domains. Optimize keeps unlimited pages, adds 2 more domains, and includes Smart Traffic and heatmaps, automated traffic routing and visual engagement data that Grow does not include.
Why are the prices shown in euros?
Leadpages localises its displayed prices by region. The amounts on this page were observed in euros from a European location; a US visitor may see a different figure on the official pricing page, so verify the exact amount for your location before committing.
Is Business enough for two separate brands?
Business covers 2 custom domains and 2 blogs with 50 pages total, per the official pricing page, which fits two brands as long as the combined page count stays under 50. Past that, Grow removes the page cap.